FOR IMMEDIATE RELEASE
Tupelo, Miss. (November 26, 2013)- Officials from Prime Designs, Inc. have announced its new line of official Duck Commander upholstery, furniture, and case goods. The new line was first introduced October 18 at High Point Market in High Point, North Carolina. Duck Commander Company, owned by the Robertson family of the successful A&E reality television show Duck Dynasty, signed an exclusive agreement with Prime Designs, Inc. to produce the line from the company’s Tupelo, Miss. plant. The new line represents a $500,000 capital investment and will create 80-120 jobs over the next year.
“We congratulate Prime Designs on this agreement, not only because their work will be seen at a national level, but also because it means more jobs for this community,” said Community Development Foundation Chairman Chauncey Godwin. “We wish the company continued success.”
Prime Designs National Sales Manager Jerry Marlin said, “This brand is so strong in response to the retailer and consumer that we are already looking towards continued growth after the first year.”
Products will be developed across multiple furniture categories including recliners, living room groups, tables, and children’s bedroom groups. The complete line will be available for purchase in large retail outlets and online early next year with many pieces already available for immediate shipment.
“Prime Designs, Inc. is a great example of a successful homegrown Lee County business, and its new line will position the company for continued success well into the future,” said Lee County Board of Supervisors President Bobby Smith.
“This is great news for Prime Designs, Inc. and the workers in and around Tupelo who will directly benefit from the new product line,” said Mississippi Development Authority Executive Director Brent Christensen. “We congratulate the company on this announcement and we wish them many years of success.”
About Prime Designs
Founded in 1994 by brothers Tim and Gary Richey, Prime Designs, Inc. specializes in designing, manufacturing, assembling, and upholstering multiple furniture lines including recliners, sofas, bedroom groups, and more. Currently employing 120, Prime Designs contributes to the economic development of its community by utilizing its local workforce in the completion of all manufacturing aspects of its products. For more information visit Prime Designs’ website at www.primedesignsfurniture.com.